So, over the Hudson in New Jersey, there's a little battle** going on for New Jersey Governor and the radio ads, even in Spanish, are reaching as far as Manhattan where I first heard this about a month ago on the local Spanish station.
This fellow, Jon Corzine*, is a former Goldman Sachs partner, the current governor, and he wants all the Latinos to know that it's a-ok if they want to vote for him. I mean, he's their friend. He's shown that he's always there to lend them a hand (the lines rhyme better in Spanish).
I've been marveling at it for ages since it struck me as among the most patronizing political adverts I've ever heard. I played it for a friend of mine with some knowledge of politics though and she wasn't as struck by mirth as I was -- she said that politicians (especially those with the money and support that Corzine has) obviously test and re-test every ad they put out, so they must believe this is an effective ad, for all that it might offend sensitive types like myself.
So, apart from admiring the effing hours it took me with my limited computer skills to edit this clip I heard on the radio more than a month ago, I hope you enjoy it -- and I'd love to know if it strikes you as patronizing too (whether or not you understand the lyrics).
* Since the facts I know about Corzine are rather limited (he worked for Goldman Sachs, he's never returned any of my phone calls and he was once badly hurt in a car accident when he wasn't wearing a seat-belt) you might want to read about his campaign elsewhere.
**Apparently, the race is a close one. According to the latest polls, the two main candidates are "statistically tied". This can't be true, however, since in the radio ad they say Corzine es un campeon. And who wouldn't believe an ad featuring such beautiful lyrics....